In China some bears are kept in cages the size of telephone boxes and their bile is harvested for medicinal purposes. Wounds are kept open to allow the bile to be tapped.
We thought we’d get straight to the point with this pack by having a similar sized hole that the bear’s have on the outer to intrigue the recipient. The hole also goes through the first page of a four page letter.
Donors were asked to return a postcard acting as a petition to stop bear bile farming along with their gift.
We thought we’d get straight to the point with this pack by having a similar sized hole that the bear’s have on the outer to intrigue the recipient. The hole also goes through the first page of a four page letter.
Donors were asked to return a postcard acting as a petition to stop bear bile farming along with their gift.
Art direction.
